48 Wall Street
Floor 11
New York, NY 10005

ph: +1.347.694.7809
fax: call for fax (sorry junk fax senders)
alt: UK: +44(0)20.3287.0485

survey@canopach.com

  • HomeClick to open the Home menu
    • CyberMixer
  • News
  • Resources
  • Research
  • SolutionsClick to open the Solutions menu
    • Sales, Growth and Ease of Doing Business
    • Strategy, Research and Execution Planning
    • Demand Management and Pricing
    • Enterprise Management
    • Finance
    • Forecast
    • Budgeting
    • Technology
    • Interactive Data, Integrated Reporting and XBRL Strategy
  • About UsClick to open the About Us menu
    • Anita Allen
    • Michelle Berryman
    • Jeff Bucar
    • Tony Cioffoletti
    • Grant Fitzwilliam
    • David Hebert
    • John Green
    • Patrick Slattery
    • Lee White
  • ArchiveClick to open the Archive menu
    • Privacy Policy
  • Contact Us
  • ActionClick to open the Action menu
    • Video library
    • Photo album
    • Other

Strategy, Research and Execution Planning

We offer expertise in price optimization, channel development, direct and interactive marketing for B2B and B2C offerings as well as pricing strategy, research and execution planning.  We serve a wide range of industries, including Fortune 100 and Global 500 clients with a relentless dedication to your business objectives.

Our strategy, research and execution planning services are designed to align marketing investments with focused initiatives leading to measurable outcomes in key areas:

  • Developing and managing actionable programs based on market insights
  • Identifying the readily identifiable and underlying needs of prospects and customers as well as their emotional and rational expectations of product/solutions offerings, service and the brand – across a comprehensive range of stages and market attributes
  • Building analytical frameworks and data-analytics roadmaps that guide the development and use of valuable insights to facilitate successful execution of business strategy
  • Managing the execution of client roadmaps to align delivery capabilities to provide prospects and customers with consistent brand value over time, across channels, by segment
  • Leveraging assets with deep research capabilities and reference data on markets including SMSA and local market, national and geo-political regional experience, perspectives and models
  • Assessing and mitigating risk discretely and in a managed way that includes the design and implementation of controls to manage future risk

We work with clients to accelerate innovation to achieve breakthrough performance and to increase marketing velocity, shortening “time to results” and increasing the capability to innovate

Our Strategy, Research and Execution Planning Profile

We offer expertise in brand, direct and interactive marketing for B2B and B2C offerings as well as corporate strategy, research and execution planning.  We serve a wide range of industries, including Fortune 100 and Global 500 clients with a relentless dedication to your business objectives.

Strategy and Research Approach

We do all of this in a professional and thorough manner applying the appropriate tools and techniques:

  • Benchmarks, competitive analysis and best practices assessment
  • Design and functionality tools and techniques
  • Leading-edge and emerging technology understanding
  • Financial models to drive decision-making and the economic impact of marketing investments within the context of long-term customer value

Copyright 2011 - 2018 Canopach. All rights reserved.

Privacy Policy

Web Hosting by Yahoo!

48 Wall Street
Floor 11
New York, NY 10005

ph: +1.347.694.7809
fax: call for fax (sorry junk fax senders)
alt: UK: +44(0)20.3287.0485

survey@canopach.com